4 cybersecurity corporations be part of PR Chief Matter’s buyer listing

Matter Communications – a brand advancement agency specializing in PR, creative services, digital marketing and strategy – announces the ongoing momentum of its cybersecurity team, highlighted by the recent addition of four leading brands to its client list and the expansion of current client programs becomes . With nearly two decades of cybersecurity industry experience, Matter is well positioned to create, direct, and execute impactful communications programs for a variety of security companies – from startups to billion dollar brands.

The following new clients recently partnered with Matter to enhance brand awareness initiatives backed by a range of programs including award-winning public relations, thought leadership, integrated marketing and video services:

  • BIO-key International (Nasdaq: BKYI), a leading provider of identity and access management solutions based on biometric data.
  • Strategic Security Solutions (S3), a leading provider of information security consulting services for identity and access management (IAM), governance, risk and compliance (GRC), and SAP security.
  • SecurityScorecard, the world’s leading provider of cybersecurity assessments.
  • Veracode, the world’s largest provider of AST (Application Security Testing) solutions.

“The combination of deep security experience and knowledge, strategic media relations and scrapping from Matter is designed to produce real results,” said Johanna Baum, CEO and founder of Strategic Security Solutions (S3). “Their authentic approach and genuine interest in our success are really focused on moving the needle for companies through all stages of growth. We are very excited to work together to improve the visibility of our brand story in 2021. “

The four new customers complement an extensive security and data protection portfolio at Matter. The following multi-year customers recently expanded their programs and leveraged Matter’s suite of built-in capabilities to build and maintain brand awareness while growing their lead generation initiatives:

  • Attivo Networks, a leading provider of cyber deception and lateral attacker detection.
  • Auth0, the identity platform for application teams.
  • Sectigo, a leading provider of digital identity and web security.

“With massive remote worker migration, the emergence of new attack vectors and the emergence of ransomware attacks, we continue to maximize awareness of brands and their critical cybersecurity and privacy products and services,” said Tim Hurley, Executive Vice President, Matter . “The breadth of our experience means we can provide the advice and strategy, invaluable media connections, and deep digital marketing insights necessary to empower today’s security brands and have a meaningful, measurable impact on their businesses.”

For the latest cybersecurity trends and insights, check out our video interview series on cyberside chats here.

With nearly 200 professionals in offices in Boston and Newburyport, MA, Portsmouth, NH, Providence, RI, Pittsburgh, PA, Boulder, CO and Portland, OR, Matter is one of the fastest growing public relations, creative services, digital marketing and strategy firms in the country. Matter was recently named to Forbes’ list of America’s Best Public Relations Agencies for 2021. He was named “Agency of the Year” with 13 prizes and was consistently recognized as a top employer.

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