Chimp & z Inc wins digital advertising mandate for Astral Ltd.
Mumbai: Chimp & z Inc, the digital advertising agency from Merge Infinity, received the digital mandate for Astral Pipes, Astral Foundation and Astral Adhesives.
According to the mandate, the agency is responsible for social media management, SEO, maintenance of paid media and websites for Astral Pipes and Astral Foundation as well as the website for Astral Adhesives. The accounts are managed from the agency’s Mumbai office.
Astral Ltd. (formerly known as Astral Poly Technik Limited) has expanded its portfolio by diversifying into piping, adhesives and water tanks. Chimp & z Inc would like to claim a place for all three astral units in the digital world with innovative digital tools.
Commenting on the new partnership, Kairav Engineer, Vice President Business Development at Astral Limited: “Astral enjoys great trust and substantial equity in the Indian market. Our goal is now to enhance our digital communications through social media strategy, video marketing and Influencer Marketing and all other updated digital tools. “
VP of Chimp & z Inc – Growth & Operations Ashish Duggal said, “Chimp & z Inc’s integrated approach to digital, coupled with the brand’s efforts to bring consumers the best of their abilities, may mark the beginning of a powerful one Be an alliance that works some remarkable overtime. “