Dart Actual Property wins gold on the Citywealth Model Administration and Fame Awards 2021
Our goal was to position the Cayman Islands as a leading location and emerging global market leader in the family office sector and to engage Dart Real Estate as trustworthy advisors and thought leaders in the midst of the COVID-19 crisis, to build and position it.
GRAND CAYMAN, Cayman Islands (PRWEB)
July 02, 2021
Dart Real Estate is proud to announce that its team has won the Overall Marketing Campaign category at the Citywealth Brand Management and Reputation Awards 2021 held in Mayfair, London on June 22nd, 2021.
Dart’s multi-channel marketing campaign was launched with the aim of promoting the Cayman Islands as the preferred country for international family offices. Campaign tactics included independently commissioned research, website design, companion design, digital display advertising, social content and advertising, PR, in-person and virtual events, and a global speaking and sponsorship program.
Dart Real Estate’s marketing campaign to launch and promote the publication of “The Cayman Islands; a jurisdiction of choice for family offices ”secured top spot in the“ Overall Marketing Campaign ”category, ahead of Barclays Private Bank, which won silver with its“ Smarter Succession ”campaign, and the Mischcon Academy, which won bronze. A copy of the report can be requested here: https://familyofficereport.dartrealestate.com.
Sue Nickason, Vice President Real Estate Marketing and Sales at Dart, said, “We are very pleased to be recognized for the performance of our marketing and business development team over the past year. In response to the effects of COVID-19, we have realigned our efforts in mid-2020 to bring valuable thought leadership content digitally to our key target audience, private wealth advisors and influencers. Our goal was to position the Cayman Islands as a leading location and emerging global market leader in the family office sector and to engage Dart Real Estate as trustworthy advisors and thought leaders in the midst of the COVID-19 crisis, to build and position credibility. “
Citywealth’s Brand Management and Reputation Awards are now in their sixth year and highlight the best brands emerging in the international private wealth industry. They also recognize business service roles such as marketing and business development teams that support business profit and manage reputational risk for their companies in an ever-changing digital world.
The Private Wealth Industry Awards attract over one hundred marketing and public relations professionals from more than 30 wealth management companies to attend the annual personal awards ceremony in London. The competition received more than 200 entries this year, which were judged by an independent jury, including representatives from the JTC Group, Zedra, Rathbones, Schroders Wealth Management, Mischon de Reya LLP, Equiom and Citywealth.
Karen Jones, Editor of Citywealth, commented, “Brands have been scrutinized and weighed down over the past year as the world’s population switched to their phones and allowed them to publicly comment on employee decisions through apps like Twitter. It was a testing time for businesses and individuals as the world found its voice. Our 2021 winners have shown strength and leadership in this era of global health crisis. You’ve helped keep teams together and really make the importance of brand values clear to customers and employees. We congratulate our winners 2021, who had to be concise in their communication strategies and comprehensive in their internal branding. “
About Dart Real Estate
Dart Real Estate is a development company based in Grand Cayman in the Cayman Islands, a British overseas territory.
The company’s flagship is the 685-acre mixed-use city of Camana Bay, the first and only community in the Caribbean founded on the principles of New Urbanism.
Dart Real Estate’s portfolio continues to grow with the addition of world-class projects in Seven Mile Beach including Kimpton Seafire Resort + Spa, The Residences at Seafire, The Ritz-Carlton, Grand Cayman, Hotel Indigo and Paradise Villas on Little Cayman.
Dart Real Estate also manages the Regatta Office Park, Flagship Building, Island Plaza, and the Cayman Islands Yacht Club. It developed the residential districts of North Creek and Salt Creek. In addition, the 26 acre Dart Nursery propagates and supplies indigenous plants and trees for all of their developments and properties.
Dart Real Estate strives to improve the quality of life and create opportunities for everyone in the Cayman Islands through targeted placemaking, meaningful connections and lasting experiences that go beyond brick and mortar.
For more information, visit dartrealestate.com and stay up to date on the latest developments on LinkedIn and Twitter.
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