ProSites Acquires LifeLearn Animal Well being to Develop Veterinary Advertising and marketing Options | information
Murietta, California and GUELPH, Ontario, July 26, 2021 / PRNewswire-PRWeb / – ProSites®, a leading provider of marketing technology solutions for local business owners, today announced the acquisition of LifeLearn Animal Health. LifeLearn provides marketing, customer communication and training solutions for veterinary practices and key industrial partners everywhere North America. The acquisition increases ProSites’ investment in the animal health market and features a Canadian satellite office near by Toronto. Rockbridge Growth Equity that Detroit-based private equity firm owned by ProSites provided strategic support for this acquisition.
“LifeLearn has an amazing product offering along with talented people who have shown dynamic leadership in the veterinary market,” said Dave Rutan, CEO, ProSites. “This is a strategic extension of ProSites’ overall business plans. The LifeLearn team has invaluable knowledge and creative tools and solutions to build customer loyalty and loyalty that can be leveraged across all ProSites platforms.”
The acquisition adds a veterinary base to the ProSites family of brands that currently supports dentists, doctors, accountants, tax advisors, accountants and lawyers and continues to have the overall goal of helping small business owners gain, grow and retain customers through marketing solutions and tools for customer communication. The ProSites platform consists of mobile responsive websites, online appointment booking, comprehensive patient communication, online patient forms and marketing services such as search engine optimization, social media management and paid search management.
LifeLearn’s practice solutions bring new, powerful features to the overarching platform, including after-hours support tools, pet health education, and an AI-powered veterinary procedure support tool. In addition, LifeLearn’s Industry Solutions business complements ProSites’ product offering and will enable continued growth in animal health and the expansion of customized communication and training tools to other business segments.
“We are excited to work with ProSites to help the veterinary community grow and prosper by transforming their operations into an interactive and seamless customer experience,” said Graham McBride, CEO, LifeLearn Animal Health. “The acquisition brings together our complementary visions to support the animal health industry and improves our ability to deliver value to our common customer base.”
The joint ventures support over 17,000 small businesses in the United States and Canada.
Sampford Advisors acted as the exclusive M&A advisor to LifeLearn.
ProSites provides innovative website design and digital marketing solutions for small business owners in the dentistry, medical, accounting, veterinary and legal sectors. Their comprehensive suite of solutions includes ready-to-use and custom website design, search engine marketing, social media management, automated customer communications and online customer interaction tools. ProSites is trusted by over 14,000 small businesses and supported by 15 associations in the markets it supports.
About LifeLearn Animal Health
LifeLearn provides flexible, affordable and customizable online software solutions for veterinary practices to save time, improve practice efficiency and strengthen customer relationships. LifeLearn’s award-winning digital media competencies, combined with years of veterinary content experience and customer support, are just part of why LifeLearn continues to be a leading and trusted name in the animal health industry.
Director, corporate marketing
Tiffany Isbell – Director, Corporate Marketing, ProSites, (888) 932-3644, [email protected]
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