The PISD communication group wins the Platinum Award

From Maria Mata

Pasadena ISD Communications

The Pasadena ISD communications team brought home the prestigious platinum award this week at the Texas School Public Relations Association (TSPRA) annual conference in Denton, Texas.

The team submitted their social media plan, titled McDonald’s Texas Invitational-Media Transformation, which described the overwhelming success of their innovative approach to marketing the largest basketball tournament in Texas.

The annual TSPRA conference is an opportunity to highlight the work of communications professionals from across Texas. The conference enables individuals to take advanced training courses and network with their peers.

The most anticipated event of the week is the Star Awards Banquet. Here the best of the best in Texas school PR compete against each other in over 60 categories.

Art Del Barrio, ITS communications director for Pasadena, has received the Professional Achievement Award 2021. Meant for an individual who has had a professional membership with TSPRA for at least ten years and has a creative, dedicated and professional approach to school communication.

“It has been a real honor and a blessing to be recognized by my colleagues,” said Del Barrio.

Pasadena ISD received a Gold Star and Best of Category Medal for the Vanguard Community Service program, which recognizes seniors with the most volunteer work in the district.

“This award is a testament to the hard work and dedication of the communications team,” said Reesha Brown Edwards, PISD communications coordinator. “We go to great lengths to ensure that these great students get the recognition they deserve. And that’s only part of that effort.”

Overall, the communications team brought home 24-star awards including:

Platinum award
McDonald’s Texas Invitational – Media Transformation – Art Del Barrio, Bruce Stone, Reesha Brown, Lori Grande, Rob Smith, Maria Mata and Kadey Heidrich

Gold Medal (Best of Category)
2019 Vanguard Community Service Award – Program – Reesha Brown, Lori Grande, Kadey Heidrich and Maria Mata

Gold price
2019 Vanguard Community Service Award – Program – Reesha Brown, Lori Grande, Kadey Heidrich and Maria Mata
HR Recruiting Brochure – Brochure – Lori Grande
Texas Invitational-Education Foundation Fundraiser – Poster – Bruce Stone
Summer Academic Challenge – Non-English Language Materials – Bruce Stone
Pasadena ISD Will Not Leave A Child Hungry With 215,000 Meals – Posted News or Feature – Reesha Brown
Hearts for Heroes – Specialty / Novelty Letter – Reesha Brown
5K Fun Run – Photo: Sports fans – Maria Mata
This dance is for you – Photo: Other Subjects – Maria Mata
CTHS Welding Instructor David Gutierrez – Video Feature Story – Rob Smith
Brighter Bites presents Mango Tango Salsa – Video Feature Story – Rob Smith
Pasadena ISD Diploma Conferral 2020 – Video Marketing – Rob Smith and Bruce Stone

Silver award
Census Poster: Spanish – Non-English Language Printed Materials – Lori Grande
Dante Gonzales Bentura: Breaking down stereotypes with music theater – Writing – Kadey Heidrich
Kam’ro Webb: South Houston Middle School Student with NFL Dreams – Writing – Kadey Heidrich
Pearl Hall Elementary Raises over $ 11,000 for Teachers Diagnosed with Cancer – Writing – Kadey Heidrich
Hadano Visitors Explore Pasadena Life – Posted News or Feature – Maria Mata
Making the Grade Fox 26 – Photo: Study / Teaching Subjects – Maria Mata
Education Foundation Legacy 2040 Logo – Logo, Brand, Icon – Bruce Stone
Garfield Elementary Logo – Logo, Brand, Icon – Lori Grande
Young Elementary School – Do you want to build a playground? – Video Commercial – Rob Smith
Pasadena ISD Education Foundation Web Site – Template Driven Design Web Site – Bruce Stone

Bronze award
Hello Class 2020 … – Writing – Reesha Brown
Pasadena Memorial HS receives a $ 22.6,000 grant from the Environmental Defense Fund – Published News or Articles – Maria Mata
Vendor Exhibit Logo – Logo, Brand, Symbol – Lori Grande

1515 Cherrybrook Lane, Pasadena, Texas 77502 | Telephone 713-740-0000

This press release was prepared by the Pasadena ISD. The views expressed here are the author’s own.

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