Utilizing aerial pictures with drones to market your property

By Jack Last updated Jul 3, 2021

When it comes to closing real estate deals, photos are your most effective marketing asset. The power of photos to grab the attention of the beholder is unmatched by the power of words. In addition, high quality photos are the most effective differentiator when it comes to search engine optimization and appearing above search results (on Google or Zillow).

Using Aerial drone photography to market your property in the Hudson Valley – Real Estate Marketing Tips for Home Sellers and Realtors from Maxwell Alexander, CEO, Duncan Avenue Group – Hudson Valley Real Estate Photography Services

According to the National Association of Realtors, it is estimated that a home with multiple high quality photos will sell about 30% faster.

Using Aerial Photography with Drones to Marketing Your Hudson Valley Property – Property Marketing Tips for Home Sellers and Realtors by Maxwell Alexander, CEO, Duncan Avenue Group – Hudson Valley Real Estate Photography Services

In an industry where many agents include professional photography, how can you distinguish yourself from others? The next step is to offer drone aerial photography of real estate.

Here we will explore the benefits of aerial photography for real estate.

Real estate aerial photography is a great way to showcase large properties.

Aerial photography can help virtually any home, but larger lots are particularly good candidates for this technique. Drones can take photos and videos that give viewers a better idea of what it feels like to be in a house and garden.

With large objects, it’s difficult to get a full view in a single traditional photo. Wide-angle lenses are useful, but the photographer cannot always secure enough to capture detail in the home. The angle of the drone video can be wider and then zoomed in on certain aspects of a building.

With aerial photographs and video recordings, undeveloped land can also be shown in its vastness. It can be difficult to photograph large areas of land with photos taken on the ground. The right light and the right composition play a role, but they don’t always complete the picture.

Viewers can see everything on this property from the drone footage as it flies over the landscape. In addition, it helps highlight features such as a stream, farmland ready for planting, and wells. You can show the house on the property and all of the outbuildings on the property with a drone video.

Perspective is key.

Photos taken from the ground will not be able to get a perfect picture of a two-story or four-story house. Your camera won’t be quite right even if you put it on a tripod and hold it over your head. In addition, the camera must be leveled for the recording.

A drone, on the other hand, can hover at just the right altitude while its pilot adjusts it to take the perfect photo.

Using Aerial Photography with Drones to Market Your Real Estate – Real Estate Marketing Tips for Home Sellers and Realtors by Maxwell Alexander, CEO, Duncan Avenue Group – Hudson Valley Real Estate Photography Services

Would you like to learn more about the advantages of this new type of photography and videography? Find out about prices for aerial photography of properties in your area. Investing in aerial photography is particularly worthwhile for houses or large lots that are more expensive or are located in remote areas.

In New York, Duncan Avenue Studios provides real estate photography services with aerial drones to property professionals and home sellers throughout the Hudson Valley and beyond.